Customer | Novalux srl
Activity| Designer lighting systems
Challenge| Digitising and simplifying the purchase of complex solutions such as curved light lines
Solution | Product configurator with graphic visualisation of the installation environment
Technology | RuleDesigner Configurator
CASE HISTORY
#Configurator #CPQ #DesignAutomation #DigitalSales
Product configurator for lighting systems
RuleDesigner revolutionises the buying experience of Novalux solutions
THE COMPANY
NOVALUX
30,000 square metres of which 12,000 of production, about fifty brilliant hearts and minds, a hundred hands. This is the Novalux family: an environment that designs, manages, lives, and teaches how to experience light, to enjoy spaces, objects, places, enhancing their uses, their shapes, their colours, their identity.
Novalux is a company specialising in the production of architectural lighting products, for indoor and outdoor use, in the residential, commercial and business sectors. An established company in the Italian lighting sector, and expanding in the foreign market.
A philosophy that has always been projected into the future and aimed at innovation: cornerstones for offering customers state-of-the-art and sustainable lighting solutions, both from a technical and energy-saving point of view.
THE PROJECT
RuleDesigner revolutionises the buying experience of Novalux solutions
Novalux, a leader in the lighting industry, has successfully implemented RuleDesigner Configurator to digitise and simplify the purchasing of complex solutions such as curved light lines. The result is a revolutionary purchasing experience that combines technological efficiency and unique design.
Novalux, a leader in the lighting industry, has successfully implemented RuleDesigner Configurator to digitize and simplify the purchasing of complex solutions such as curved light lines. The result is a revolutionary buying experience that combines technological efficiency and exclusive design.
THE SOLUTION
POWER AND SIMPLICITY
Advantages for Novalux:
– Operational excellence
– Differentiation
– Increased customer engagement
– Expansion of sales opportunities
– Exclusively owned customised interface
Benefits for end customers
– Intuitive and personalised buying experience
– Possibility to compare multiple project options
– Real-time visualisation of designs
– Smooth transition from design to purchase
– Unleash creativity without worrying about technical calculations
DID A LIGHT BULB GO ON IN YOUR HEAD?
Learn with us how you could use RuleDesigner Configurator for the digital transformation of your company.
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